From Professional Musician to
In 1998 Kori needed a website for her band; so, she coded her first HTML site and was instantly hooked on digital marketing.
After living her dream of being a professional musician for ten years she hung up her guitar and started focusing fully on online marketing. In 2008 she was asked by a client to build a website for his company, but he required it to be built on WordPress. She instantly said – “No problem!” and went home immediately to Google “How to build a WordPress Website.” That weekend changed her life.
In 2012 Kori partnered with her parents to launch WebTegrity, a full-stack WordPress website digital agency in San Antonio, Texas. During that time Kori was listed as one of seven women who ran tech startups in San Antonio to watch. Just five short years later they were ranked third in San Antonio and were acquired in 2017.
As a part of Kori’s give back to the WordPress community, she began her YouTube channel and began at events acorss the US. Topics included entrepreneurship, web design, WordPress, SEO, and other business strategies to thousands of students, freelancers, and professionals at WordCamps, universities, workshops, and special corporate events. She also performed several live paintings at events and was honored to speak at TEDx San Antonio.
After battling (and beating) cancer in 2019 Kori turned her attention fully to family and left her season at WebTegrity. During the pandemic, she completed her degree at Texas Tech University and began her Masters program in Technical Communication. She also earned an online certification for Data Science from Harvard Business School.
In 2023 she opened her current hybrid digital agency MaxCRO – specializing in AI-Driven marketing. This agency is a collective of highly-skilled experts with one goal in mind – maximizing your in-house marketing efforts.
In her spare time you can find her over at Mighty Good Coders, a free, in-person coding camp for kids inspiring them with critical thinking skills for entrepreneurship, video game design, and of course, WordPress website development.
“If you’re always trying to be normal you will never know how amazing you can be.”
Find More Kori Around the Net
- iThemes – Entrepreneurial Insight With Kori Ashton
- People of WordPress.org
- Agency Mavericks: From Couch to Crew
- Agency Mavericks: 3 Short Reads That Changed the way I do Business
- Podcast: Understanding the Seasons of Life with Kori Ashton
- OfficeHours.FM Host Carrie Dils
- HeroPress: How to Build Your WordPress Company
I am a proud sixth generation Texan. Born & Raised. We can trace our Texas genealogy back to the days of the Alamo.
My older brother and I grew up in church as my parents pastored in different Pentecostal churches most of my childhood.
My first career choice was being a clown for my parent's balloon store. Dressed as clowns we would deliver balloon bouquets to kids' birthday parties.
My first son was born, and my heart grew two sizes.
Kori began her teaching career - Leading over 600 graduate students in a virtual Digital Marketing Certification program.
In Dec 2022 Kori graduated Magna Cum Laude from Texas Tech University and was accepted to their MA program! Wreck 'Em!
Kori launched a hybrid, global digital marketing agency called MaxCRO, and began her certification program at Harvard Business School.